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Das Dirndl im 20. Jahrhundert: Die Erfindung des Dirndl - eine geniale Marketingidee
Drei jüdische Brüder machten das Dirndl en vogue. Im „Dritten Reich“ müssen sie Deutschland verlassen. Ein Bruder wurde ermordet, während die Nazis die Tracht für ihre Zwecke missbrauchten.

Städterinnen in der Sommerfrische rissen den Herstellern die Dirndl aus den Händen.
IMAGO / United Archives
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